Credit Union Industry Partner Marketing
You need a champion in cu-land
Helping industry partners stand out, get noticed, and finally get the attention they deserve from credit union leaders.
๐๐ ๐ฒ๐จ๐ฎโ๐ซ๐ ๐ฌ๐๐ฅ๐ฅ๐ข๐ง๐ ๐ญ๐จ ๐๐ซ๐๐๐ข๐ญ ๐ฎ๐ง๐ข๐จ๐ง๐ฌ, ๐ฒ๐จ๐ฎ ๐๐ฅ๐ซ๐๐๐๐ฒ ๐ค๐ง๐จ๐ฐ ๐ญ๐ก๐ ๐ญ๐ซ๐ฎ๐ญ๐ก:
โจ CU executives are overwhelmed. Their inboxes are overflowing. Their calendars are booked out. Their brains are juggling member needs, compliance pressures, and strategic priorities.
๐๐จ ๐ฐ๐ก๐๐ง ๐ฒ๐๐ญ ๐๐ง๐จ๐ญ๐ก๐๐ซ ๐ฏ๐๐ง๐๐จ๐ซ ๐ซ๐๐๐๐ก๐๐ฌ ๐จ๐ฎ๐ญ?Most messages donโt even make it past the first glance.
๐๐ก๐๐ญโ๐ฌ ๐ฐ๐ก๐๐ซ๐ ๐๐๐๐ญ๐ฐ๐๐ฏ๐ ๐๐๐๐ข๐ ๐๐จ๐ฆ๐๐ฌ ๐ข๐ง.Weโre the team in your corner - your cheerleader, your megaphone, your strategic advantage - saying:
โ๐๐๐ฒ ๐๐ ๐๐ฑ๐๐โฆ ๐ฉ๐๐ฎ๐ฌ๐ ๐ฒ๐จ๐ฎ๐ซ ๐ฌ๐๐ซ๐จ๐ฅ๐ฅ.๐๐ก๐ข๐ฌ ๐ข๐ง๐๐ฎ๐ฌ๐ญ๐ซ๐ฒ ๐ฉ๐๐ซ๐ญ๐ง๐๐ซ?๐๐ก๐๐ฒโ๐ซ๐ ๐ฐ๐จ๐ซ๐ญ๐ก ๐ฒ๐จ๐ฎ๐ซ ๐ญ๐ข๐ฆ๐.โ
We help credit-union-facing fintechs, service providers, and technology vendors build visibility, trust, and actual relationships through LinkedIn strategy, high-impact content, and pre-conference engagement that doesnโt feel salesy or spammy.
๐๐๐๐๐ฎ๐ฌ๐ ๐๐จ๐ง๐ง๐๐๐ญ๐ข๐จ๐ง - ๐ง๐จ๐ญ ๐๐จ๐ฅ๐ ๐จ๐ฎ๐ญ๐ซ๐๐๐๐ก - ๐ข๐ฌ ๐ฐ๐ก๐๐ญ ๐จ๐ฉ๐๐ง๐ฌ ๐๐จ๐จ๐ซ๐ฌ.
๐๐ ๐ฒ๐จ๐ฎโ๐ซ๐ ๐ฌ๐๐ฅ๐ฅ๐ข๐ง๐ ๐ญ๐จ ๐๐ซ๐๐๐ข๐ญ ๐ฎ๐ง๐ข๐จ๐ง๐ฌ, ๐ฒ๐จ๐ฎ ๐๐ฅ๐ซ๐๐๐๐ฒ ๐ค๐ง๐จ๐ฐ ๐ญ๐ก๐ ๐ญ๐ซ๐ฎ๐ญ๐ก:
โจ CU executives are overwhelmed. Their inboxes are overflowing. Their calendars are booked out. Their brains are juggling member needs, compliance pressures, and strategic priorities.
๐๐จ ๐ฐ๐ก๐๐ง ๐ฒ๐๐ญ ๐๐ง๐จ๐ญ๐ก๐๐ซ ๐ฏ๐๐ง๐๐จ๐ซ ๐ซ๐๐๐๐ก๐๐ฌ ๐จ๐ฎ๐ญ?Most messages donโt even make it past the first glance.
๐๐ก๐๐ญโ๐ฌ ๐ฐ๐ก๐๐ซ๐ ๐๐๐๐ญ๐ฐ๐๐ฏ๐ ๐๐๐๐ข๐ ๐๐จ๐ฆ๐๐ฌ ๐ข๐ง.Weโre the team in your corner - your cheerleader, your megaphone, your strategic advantage - saying:
โ๐๐๐ฒ ๐๐ ๐๐ฑ๐๐โฆ ๐ฉ๐๐ฎ๐ฌ๐ ๐ฒ๐จ๐ฎ๐ซ ๐ฌ๐๐ซ๐จ๐ฅ๐ฅ.๐๐ก๐ข๐ฌ ๐ข๐ง๐๐ฎ๐ฌ๐ญ๐ซ๐ฒ ๐ฉ๐๐ซ๐ญ๐ง๐๐ซ?๐๐ก๐๐ฒโ๐ซ๐ ๐ฐ๐จ๐ซ๐ญ๐ก ๐ฒ๐จ๐ฎ๐ซ ๐ญ๐ข๐ฆ๐.โ
We help credit-union-facing fintechs, service providers, and technology vendors build visibility, trust, and actual relationships through LinkedIn strategy, high-impact content, and pre-conference engagement that doesnโt feel salesy or spammy.
๐๐๐๐๐ฎ๐ฌ๐ ๐๐จ๐ง๐ง๐๐๐ญ๐ข๐จ๐ง - ๐ง๐จ๐ญ ๐๐จ๐ฅ๐ ๐จ๐ฎ๐ญ๐ซ๐๐๐๐ก - ๐ข๐ฌ ๐ฐ๐ก๐๐ญ ๐จ๐ฉ๐๐ง๐ฌ ๐๐จ๐จ๐ซ๐ฌ.
THE MAGIC BEHIND THE HEATWAVE
Hereโs everything we do to make CU leaders stop scrolling, lean in, and say, โOkayโฆ now this vendor gets it.โ
๐ฅ๐๐ข๐ง๐ค๐๐๐๐ง ๐๐ข๐ฌ๐ข๐๐ข๐ฅ๐ข๐ญ๐ฒ & ๐๐ญ๐ซ๐๐ญ๐๐ ๐ฒย ย โข Profile + company page optimizationย ย โข Content pillars and messaging developmentย ย โข Daily engagement guidance to build recognition with CU leadersย ย โข Executive and sales team LinkedIn training (optional)
๐ฅ๐๐จ๐ง๐ญ๐๐ง๐ญ ๐๐ซ๐๐๐ญ๐ข๐จ๐ง ๐๐ก๐๐ญ ๐๐ฎ๐ข๐ฅ๐๐ฌ ๐๐ซ๐๐๐ข๐๐ข๐ฅ๐ข๐ญ๐ฒย ย โข Weekly LinkedIn posts (done with you or done for you)ย ย โข Leadership-level insights tailored to credit union prioritiesย ย โข Story-driven, mission-aligned content that shows you โgetโ CUsย ย โข Image and visual creation optimized for LinkedIn feed performance
๐ฅ๐๐ซ๐-๐๐จ๐ง๐๐๐ซ๐๐ง๐๐ ๐๐ญ๐ซ๐๐ญ๐๐ ๐ฒ & ๐๐ฉ๐ฉ๐จ๐ข๐ง๐ญ๐ฆ๐๐ง๐ญ ๐๐๐ญ๐ญ๐ข๐ง๐ ย ย โข Pre-event visibility campaigns that warm up attendeesย ย โข Personalized outreach that feels human - not salesyย ย โข Appointment setting that increases ROI from conferencesย ย โข Speaker or exhibitor content support
๐ฅ๐๐จ๐ง๐ -๐๐๐ซ๐ฆ ๐๐ซ๐จ๐ฐ๐ญ๐ก & ๐๐๐ฅ๐๐ญ๐ข๐จ๐ง๐ฌ๐ก๐ข๐ฉ ๐๐ญ๐ซ๐๐ญ๐๐ ๐ฒย ย โข Quarterly content strategy and planningย ย โข Ongoing visibility and connection-buildingย ย โข Messaging refinement as your brand evolvesย ย โข Support designed for consistent pipeline health
๐ฅ๐๐จ๐ง๐ญ๐๐ง๐ญ ๐๐ซ๐๐๐ญ๐ข๐จ๐ง ๐๐ก๐๐ญ ๐๐ฎ๐ข๐ฅ๐๐ฌ ๐๐ซ๐๐๐ข๐๐ข๐ฅ๐ข๐ญ๐ฒย ย โข Weekly LinkedIn posts (done with you or done for you)ย ย โข Leadership-level insights tailored to credit union prioritiesย ย โข Story-driven, mission-aligned content that shows you โgetโ CUsย ย โข Image and visual creation optimized for LinkedIn feed performance
๐ฅ๐๐ซ๐-๐๐จ๐ง๐๐๐ซ๐๐ง๐๐ ๐๐ญ๐ซ๐๐ญ๐๐ ๐ฒ & ๐๐ฉ๐ฉ๐จ๐ข๐ง๐ญ๐ฆ๐๐ง๐ญ ๐๐๐ญ๐ญ๐ข๐ง๐ ย ย โข Pre-event visibility campaigns that warm up attendeesย ย โข Personalized outreach that feels human - not salesyย ย โข Appointment setting that increases ROI from conferencesย ย โข Speaker or exhibitor content support
๐ฅ๐๐จ๐ง๐ -๐๐๐ซ๐ฆ ๐๐ซ๐จ๐ฐ๐ญ๐ก & ๐๐๐ฅ๐๐ญ๐ข๐จ๐ง๐ฌ๐ก๐ข๐ฉ ๐๐ญ๐ซ๐๐ญ๐๐ ๐ฒย ย โข Quarterly content strategy and planningย ย โข Ongoing visibility and connection-buildingย ย โข Messaging refinement as your brand evolvesย ย โข Support designed for consistent pipeline health
IGNITE YOUR BRAND PRESENCE and spark growth
EMBER LEVEL SINGLE PROFILE
Goal: Build steady visibility and credibility so your name starts showing up on the radar of the right credit union leaders, partners, and decision-makers.
Includes:โข 1 post per week (Heatwave drafts from your ideas or shared content)โข 10 meaningful outbound engagements per day (Mon-Fri)โข Profile refresh + brand voice guideโข Monthly performance summary + content ideasโข Weekly 15-minute touch-base with your account manager
Focus: Establishing the rhythm of showing up - building warm familiarity, engaging with intention, and becoming recognizable within the credit union community and adjacent industries.
Price: $1,499/month
Includes:โข 1 post per week (Heatwave drafts from your ideas or shared content)โข 10 meaningful outbound engagements per day (Mon-Fri)โข Profile refresh + brand voice guideโข Monthly performance summary + content ideasโข Weekly 15-minute touch-base with your account manager
Focus: Establishing the rhythm of showing up - building warm familiarity, engaging with intention, and becoming recognizable within the credit union community and adjacent industries.
Price: $1,499/month
FLAME BOOSTER SINGLE PROFILE
Goal: Strengthen relationships, expand reach, and start building real authority - especially with credit union executives, industry partners, fintech leaders, and association audiences.
Includes:โข 2 posts per week (Heatwave crafts and publishes content)โข 15 outbound engagements per day targeting CU execs, vendors, and industry voicesโข Comment management + inbound engagement handled on your behalfโข Podcast & article placement support (1โ2 opportunities pitched per quarter)โข Event alignment support, from creating buzz around your attendance/sponsorship, to building out your conference meeting framework, to helping secure 1โ2 intentional meetings or intros ahead of major CU events. โข Monthly analytics + mini strategy session with your strategistโข Weekly 30-minute planning call
Focus: Turning visibility into opportunity - being seen, heard, and invited into the right credit union conversations.
Price: $2,249/month
Includes:โข 2 posts per week (Heatwave crafts and publishes content)โข 15 outbound engagements per day targeting CU execs, vendors, and industry voicesโข Comment management + inbound engagement handled on your behalfโข Podcast & article placement support (1โ2 opportunities pitched per quarter)โข Event alignment support, from creating buzz around your attendance/sponsorship, to building out your conference meeting framework, to helping secure 1โ2 intentional meetings or intros ahead of major CU events. โข Monthly analytics + mini strategy session with your strategistโข Weekly 30-minute planning call
Focus: Turning visibility into opportunity - being seen, heard, and invited into the right credit union conversations.
Price: $2,249/month
EMBER LEVEL multiple PROFILES
Goal: Build steady visibility for both your executive voice and your organization. This gives you a dual presence - the personal credibility of a leader and the consistent brand-level visibility of your company page.
Perfect For:
โข One executive LinkedIn profile + one company page
โข OR multiple executive profiles + one company page
Includes (Per Profile or Page):
โข 1 post per week (Heatwave drafts from your ideas or shared content)
โข 10 meaningful outbound engagements per day
โข Profile/page refresh + brand voice guide
โข Monthly performance summary + content ideas
โข Weekly 15-minute check-in with your account manager
Why This Works:
Pairing an executive profile with a company page (or multiple executives) helps you show up in more places - more feeds, more searches, more conversations - without increasing your internal workload. It strengthens both personal and organizational credibility inside the credit union community.
Price:
โข $1,499/month for the first profile
โข 20% off each additional profile or company page
FLAME BOOSTER multiple PROFILES
Goal: Expand your influence by giving both your executive presence and your company page (or a second executive) a stronger, more strategic voice. This package helps you build deeper relationships and real industry authority across multiple channels inside the CU ecosystem.
Perfect For:โข One executive LinkedIn profile + company LinkedIn pageโข OR multiple executive profiles + one company page
Includes (Per Profile or Page):โข 2 posts per week (Heatwave crafts and publishes content)โข 15 outbound engagements per day targeting CU execs, vendors, and industry partnersโข Inbound comment and message managementโข Podcast + article placement support (1โ2 pitches per quarter per organization)โข Event alignment support for both profiles/pages - creating buzz, setting up conference meeting framework, and helping secure 1โ2 intentional meetings or warm intros ahead of major CU eventsโข Monthly analytics + mini strategy sessionโข Weekly 30-minute planning call
Why This Works: An executive voice and a company voice working together dramatically increase your reach. Executives carry authenticity. Company pages carry brand strength. When both are active and strategically aligned, you become far more visible to credit union leaders, industry partners, and association audiences. Price: โข $2,249/month for the first profile โข 20% off each additional profile or company page
Perfect For:โข One executive LinkedIn profile + company LinkedIn pageโข OR multiple executive profiles + one company page
Includes (Per Profile or Page):โข 2 posts per week (Heatwave crafts and publishes content)โข 15 outbound engagements per day targeting CU execs, vendors, and industry partnersโข Inbound comment and message managementโข Podcast + article placement support (1โ2 pitches per quarter per organization)โข Event alignment support for both profiles/pages - creating buzz, setting up conference meeting framework, and helping secure 1โ2 intentional meetings or warm intros ahead of major CU eventsโข Monthly analytics + mini strategy sessionโข Weekly 30-minute planning call
Why This Works: An executive voice and a company voice working together dramatically increase your reach. Executives carry authenticity. Company pages carry brand strength. When both are active and strategically aligned, you become far more visible to credit union leaders, industry partners, and association audiences. Price: โข $2,249/month for the first profile โข 20% off each additional profile or company page